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Noah Salem Talks About Racial Inequality, Linking Up With Mac Demarco, and Hints At New Album

Noah Salem is an independent bedroom pop artist currently residing in Los Angeles, California. He released his debut EP, Pocket, which has garnered over eight hundred thousand streams since it’s release in 2018.

Due to coronavirus, the interview below was held through Instagram direct message. Some of the content has been edited to fit a conversation format.

Hey Noah how have you been doing recently?

NS: I’ve been trying my best to stay fed I guess, mentally AND physically! With everything going it’s super important to keep my health and my wealth in check.
 
Yes, both are equally as important! I’ve read in interviews that you moved to Los Angeles in middle school to chase your childhood dream of being an actor. When did you realize that you wanted to pursue music instead of acting?
 
NS: Sadly I wasn’t actually able to move to LA in middle school but I for sure wanted to! Around middle school was when the idea was presented to me, but it took a long way to get there. In terms of music, I kind of always was a huge music listener, but I had no idea that I could possibly do it myself until about 8th grade. Before that though YEAH, I was really into television dramas, sitcoms, and a wide variety of movies. As well as being in a few plays growing up. So at first, acting seemed like a way out….until music took the front seat!
 
Oh, so when did you end up moving to Los Angeles?  And what happened in eighth grade that made you discover that you could make music on your own?
 
NS: This month marks my first full year actually living in Los Angeles consistently, so I haven’t been here that long! In the summer of eighth grade I really got into Odd Futures’ first mixtape from 2008 when they were all young and it changed my perspective completely. It was super lo-fi and amateur sounding, but the beats went super hard and it stuck out! It put me in check and let me know you don’t have to wait for fancy equipment to make good content.
 
So I said fuck it and just used this old ass mic I found in my house and recorded beats on FL Studio demo version.
 
I’ll have to check out that Odd Future tape, but that’s awesome that you went into recording DIY style.
Growing up in Kansas most of your life before moving to California must’ve been a trip. From your experiences, how does the Midwest differ from the West Coast?
 
NS: In so many ways honestly, but I’d say the ones that stick out to me the most are architecture, culture, the art scene, and the atmosphere.  The Midwest was pretty boring looking to be honest and I’m super into how LA has a lot of different architecture motifs because of the different cultures in each area! I also love the music scene out here compared to even the East Coast – Fits my vibe way more than what’s going on in Kansas City or maybe even Lawrence back home. LA really embraces eccentric acts and talents from all over and I appreciate that the most about the West Coast (especially LA.)
 
Was there much of a music scene back in Kansas?
 
NS: Nah, honestly where I lived there wasn’t really any sort of scene at all. In this town called Lawrence, I’d see some artists I liked though, as well as in Kansas City. But none of it was even close to what you see over here in LA or OC.  I had never even been to a house show till I moved here.
 
Well, that’s great that you’ve moved to a place that has more opportunities. Speaking of such, I saw on Instagram that you were recently in the studio with Mac Demarco. How did you end up linking up with him?
 
NS: Mac and I had a mutual friend that I had known for years. One day I jokingly asked her if she could ask Mac what his “rates for his studio” were. She asked Mac and he said “he doesn’t charge” and told my friend to give me his number and he became a recording mentor of mine kind of. We talked off and on till we decided to collab on sum.
 

That’s so exciting! Can we expect any new music from you soon?

NS: With everything going on, maybe not but I’ve been working on the album for awhile so hopefully that’s done soon.

Yeah, it definitely is a weird time with COVID, police brutality, and protesting all making headlines at the same time. Has the craziness of the past couple of months affected your songwriting?

NS: Oh yeah for sure, but I feel like some of the issues being discussed now already resemble some of the topics I cover in the new album. I decided with this one to talk more about my own personal battles with things.

How has your sound developed since the release of your debut album, Pocket?

NS: It’s definitely gone in a more polished direction.  I am focused a lot more on how it’s recorded and putting a lot more effort into my music ideas.

I can’t wait to see what you end up putting out. How have your recording techniques changed over the years?

NS: Right now, I mostly have been working on instrumentals more than anything and using new equipment! On the last album, I didn’t really have demos cause that was just the final version, but now I’m doing revisions and all types of stuff when working on a track.

I’m excited to hear the outcome of your work. Do you plan on doing anything with the demos? A “Noah Salem demos and rarities” tape would be dope.

NS: I’ve thought about that before! I’ve always wanted to do a demo album. On my last album, I made a demo tape for myself to look back on but it’s not public. Maybe someday I’ll try it for sure.

Well, thank you for taking the time to do this interview. Before we sign off, is there anything else you would like to tell our readers?

NS: Make more space in the indie pop/punk/garage/lo-fi scenes for black artists. I’ve been a big fan of a lot of promoters and independent labels coming from OC and LA that elevate these genres but can’t continue to ignore the lack of black representation on rosters and blog spots. I know a good handful of POC artists that don’t just make alternative R&B or Bedroom Pop that could make the rosters for some of these shows, yet, I still see such a small amount. We need to find and discover them too! If you have a platform to elevate artists then why not try to search for a more diverse group of individuals as well? It sucks that it took all of this movement shit and chaos for certain labels and magazines to reach out to black artists that didn’t fit the stereotype/black artists in general. We need to push these walls, these genres aren’t supposed to be exclusive, leave that for the pop teenybopper shit. Indie is supposed to be inclusive of those different faces and ideas.

I totally agree with you Noah. I know I said we were going to sign off, but I want to dig a little deeper into this topic. What steps do you think must be taken to even out the playing field for black and white musicians?

NS: In terms of what steps to take, I feel like people that are self-aware enough to realize they aren’t representing a certain demographic, should reach out to their peers/online more. Plenty of venues, labels, and magazines focus on a crowd or group that they are familiar with and just network through them but if we want equal representation and to encourage DIY/Indie artists, then digging outside of your circle should be necessary. That’s what this is all about!

I think you hit it on the nail by saying that a lot of people focus on groups that they’re familiar with. I have seen that continuously through my work in journalism over the past couple of years. I’ve been trying to do my part by discovering and putting a spotlight on more artists of color. Do you have any recommendations for brown, black, and indigenous artists?

NS: Artists like Shormey, Asiatica, Carter AceSatchy, Sam Truth, Kiiingsley, Spencer, William Corduroy, Zuluca (Anaiah Lei), and Ray Newlan

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